# Propel for founders who build Source: https://runpropel.com/for/founders For founders who build # You built it. Now let it sell. You ship every week, and marketing is the thing that never gets done. Propel reads your website and, once you connect it, your code. Tell it what shipped, and it drafts the posts, emails and pages you only have to approve. [Join the waitlist →](https://runpropel.com/waitlist)[See pricing](https://runpropel.com/pricing) ~/specbot · git log Example - 3f9c2e1 tag: v2.4 runs in GitHub Actions Tue 10:02 - a81d4b0 fix: flaky retry on Windows Mon - 77be019 docs: spec syntax examples Fri - c2d90aa feat: watch mode Thu Propel noticed v2.4 and started on its own - Launch thread 6 versions, ranked against your best CHANGELOG.md Waiting for your yes - Email to 40 QA leads "Your team writes tests after the bug turns up." specbot.dev/pricing Waiting for your yes - Page for AI answers "How do I run spec tests in CI?" docs/ci.md Drafting - Show HN Title, link and first comment specbot.dev Ready, you post ## Every release, without and with Propel. The release ships either way. What happens next is the part that usually waits. Job | Without Propel | With Propel | What changed | It lives in your head and the diff. | Read from your changelog and code, each fact kept with its file.[How →](https://runpropel.com/agent) | The launch thread | Written late, if at all. | Six versions, ranked against your best posts. You pick.[How →](https://runpropel.com/get-talked-about) | Email to your users | Skipped this release. | Coming: drafted from what shipped, waiting for your yes.[How →](https://runpropel.com/whats-next) | AI assistants | No idea what they say about you. | Asked in your category. The page they are missing, drafted.[How →](https://runpropel.com/get-found) | Coding assistants | Hoping they pick your tool. | Later: see what Claude Code, Codex, Cursor and GitHub Copilot reach for, and what would change their mind.[How →](https://runpropel.com/get-found#coding) | Show HN | A title rewritten five times. | Title, link and first comment ready. The last click is yours.[How →](https://runpropel.com/get-talked-about#communities) | ## Your week. Mostly its work. One release, followed from Monday to Friday. Your part is a few minutes at a time. Your part 5 moments Propel's part 6 pieces of work - ### Mon 08:00 You [Open the Inbox](https://runpropel.com/approvals) What finished, and what waits for you. - 08:10 You Approve three posts Edit one line, skip nothing. - ### Tue 10:02 You Tag v2.4 "runs in GitHub Actions" - 10:03 Propel [Reads what shipped](https://runpropel.com/agent) You say it shipped; it finds three new facts, each with its file. - 11:30 Propel [Six launch threads](https://runpropel.com/get-talked-about) Ranked against your best. Two wait for you. - 14:00 Propel An email to your users Coming: from what shipped, waiting for your yes. - ### Wed 08:00 You [Your morning queue](https://runpropel.com/approvals) Approve, edit or skip. - 09:00 Propel [Asks AI assistants](https://runpropel.com/get-found) They miss Specbot. It drafts the page they need. - ### Thu 09:30 Propel Show HN, prepared Title, link and first comment. - 10:00 You Post Show HN The last click is yours. - ### Fri 16:00 Propel [What worked](https://runpropel.com/results) Posts against your usual, AI mentions with a range. Example week, times and product. Each Propel step is something it does today. ## Your name stays yours. Anything said as you waits for you until that channel has earned the right to go on its own, and you can take that back at any time. Every channel earns more room only on results, never past its limit. [Limits read from the product, 12 November 2026](https://runpropel.com/facts) [Every limit, explained →](https://runpropel.com/approvals) ### Always waits for you - Hacker News, Reddit and Product Hunt: it prepares, you post - Anything that spends money - Anything in your code: it only reads it ### Can earn more freedom - Articles on your own site up to: It runs on its own - Your product's own account up to: It runs on its own - Email to your users up to: It runs on its own - Cold email up to: It posts unless you stop it - Posts in your own name up to: It runs on its own Each channel starts at "It drafts, you approve" and steps up only on results. One bad claim drops it straight back. ## What do founders ask? ### Do I have to connect my GitHub? No. Start with your website. Connect GitHub later through a read-only app, so it reads what you built. It never changes your code. ### Will it post in my name without asking? Not at first. Posts in your own name wait for your yes until that channel has earned the right to go on its own, and you can take that back at any time. ### Can it launch my product on Hacker News? It prepares the title, the link and the first comment, and opens the page for you. The last click is yours. It never posts in communities for you. ### How much of my time does it take? A few minutes each morning: one queue with what finished and the few things waiting for you. Approve, edit or skip, and get back to building. ## The same team, from another seat. - [Studios and agenciesEvery product, finally marketed.→](https://runpropel.com/for/studios) - [MarketersThe team you never got to hire.→](https://runpropel.com/for/marketers) - [Sales and growthMore time with people who want to talk.→](https://runpropel.com/for/sales-and-growth) - [CreatorsGet paid to show software you'd use.→](https://runpropel.com/for/creators) The three jobs it does for every seat: [Get talked about](https://runpropel.com/get-talked-about), [Get found](https://runpropel.com/get-found), [Get customers](https://runpropel.com/get-customers).