How it works
A growth team you talk to.
Propel is one agent that does the work of a marketer, a salesperson, a researcher, a designer and an analyst. You tell it what you want. It plans, does the work, checks it, and brings back only what needs your yes.
The loop
Read. Plan. Do. Check. Measure. Learn.
Every job goes round the same loop, and each lap starts from what the last one taught it. Everything it learns lands in one place: what it knows about your product.
- ReadYour site, repo, docs and changelog, each fact with its source.
- PlanA strategy you approve, with a 90-day plan.
- DoWrites, finds people, publishes and sends.
- CheckEvery claim and number, before you see it.
- MeasureHow often AI answers name you, replies, and posts against your usual.
- LearnWhat worked goes first next time.
What happens after you ask
Seven steps, every time.
- 01 Plan
It shows you the plan and the price first.
A quote in credits for anything big. Nothing is spent until you say go.
- 02 Split
It shares the work out.
Specialists work in parallel, up to 100 items in one job.
- 03 Work
It does the work like a person would.
It searches, reads, writes, designs and uses the accounts you connect.
- 04 Check
It checks its own work before you see it.
An editor reads every draft. Claims trace to sources, and "sent" must mean sent.
- 05 Wait
It waits for you, and doesn't lose its place.
It asks in the app, then carries on from the same step, even after a restart.
- 06 Deliver
It hands you finished work.
Posts, emails, pages, documents, decks and sheets, every version kept.
- 07 Learn
It writes down what it learned.
The next job starts from what worked.
Your morning
Everything that needs you, in one queue.
Each morning, one place shows what finished, what started on its own, and the few things waiting for you. Approve, edit or skip, and get back to building.
Go deeper
Six things it does well, each on its own page.
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A team inside
Specialists with an editor on every draft. One request can cover up to 100 items, and long jobs pick up after a restart.
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Its own computer
Later: its own browser for research and sites with no other way in. You sign in yourself; it never sees a password.
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Always on
Later: it watches your main branch, the pages you name and your search numbers, and runs standing jobs on a schedule.
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Reach it anywhere
Later: approve from Slack or email, answer by replying, and connect your own tools by their address.
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Finished work
Documents, decks, sheets and pages in your brand, with every version kept.
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Memory and routines
Tell it once. It learns from your decisions and saves jobs that worked as playbooks.
What do people ask about the agent?
Which AI does Propel use?
It sends each job to the cheapest model that can do it well, and moves up to a stronger one if a job needs it.
Is the hundredth email as good as the first?
Yes. In a big job each item gets its own specialist with a fresh start, and an editor reads every draft before you see it.
Can I stop it halfway?
Yes. You can pause, steer or stop any job at any point, and it picks up from the same step when you let it carry on.
Does it remember what I tell it?
Yes. Tell it once, for one product or all of them. You can see everything it remembers, and change or delete any of it.
Does it ever see my passwords?
Only one you give it. Most accounts connect through their own sign-in, so it never sees that password. A mailbox password you type in is stored sealed and used only for that mailbox. Signing in yourself through a window it hands you comes later, with its own browser.
Where does my data go?
Into your own workspace. Working logs are kept for 90 days by default, then deleted. Your documents, files and memories stay until you delete them. To do a job, it sends the text that job needs to the AI model doing it. What it keeps, and for how long