Essays
Short essays by Einstein Labs on the ideas behind Propel. The first one makes the main argument: building software got easy, getting customers didn't, and the answer is not more content but a growth team that only says what it can prove and earns the right to act on its own.
Einstein Labs, the maker of Propel.
Why Propel works the way it does: why the hard part of software moved from building to selling, why it measures with ranges, and why channels earn freedom instead of having it from day one.
No. Propel is new and has no published customer results yet. The essays make an argument; they do not invent numbers.
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